Following on from the implementation of the Superglass brand transformation, the Superglass Marketing team and their agency partners, Northstar, celebrated another success at the prestigious 2019 Construction Marketing Awards in December. In its 19th year and now attracting more entries than ever before, the Awards is a must attend event in the industry calendar and an opportunity to showcase excellence in construction marketing, creativity and planning.
Hosted at the London Hilton Hotel and attended by over 300 leading business leaders in the sector, the Superglass marketing campaign was awarded first place, amongst stiff competition, in the Mid Budget category.
Commenting on the Superglass campaign, the CMA judges summed up their decision “Very strong, well timed, well structured, well executed and topically engaging.”
Bob Darlymple, Superglass Head of Marketing commented:
“New investment in the business and a new standard in product manufacturing was the perfect opportunity to also re consider our brand. I am delighted with the results, which are transforming the way the industry perceives Superglass in a commodity market.
To be awarded first prize at the CMA’s is a clear endorsement of all the hard work done by the team and ultimately the results we are now seeing throughout the business.”